ACF Fiorentina, one of Italy’s most iconic football clubs, celebrates its deep-rooted heritage and stylish modernity with the launch of the 2024-2025 Fourth Kit. This exclusive collaboration between Kappa, LuisaViaRoma, and Fiorentina is more than just a jersey—it’s a tribute to Florence’s cultural grandeur and the intersection of sport and high fashion.

Founded in 1926, ACF Fiorentina holds a special place in Italian football history. The club’s signature purple hue is instantly recognisable, symbolising the pride and passion of its devoted fans. With an illustrious past that includes multiple domestic and international triumphs, Fiorentina remains a pillar of Serie A, representing the city of Florence with grace and determination. The launch of the Fourth Kit is another step in reinforcing the club’s strong identity while embracing contemporary aesthetics.

Florence, one of the most beautiful cities in the world, is a beacon of Renaissance art, architectural splendour, and cultural richness. Known for masterpieces like Michelangelo’s David, the Uffizi Gallery, and the majestic Duomo, Florence’s artistic legacy remains unparalleled. The city’s streets tell stories of history, craftsmanship, and innovation—an ethos that resonates with Fiorentina’s philosophy. It is fitting, then, that this latest collaboration between Kappa and LuisaViaRoma draws inspiration from Florence’s grandeur, merging it seamlessly with the world of football.

As one of the leading kit designers, Kappa has long been synonymous with both football and fashion. With a rich history in sportswear dating back to the 1960s, Kappa has continually blended performance and style, making it a favourite among athletes and streetwear enthusiasts alike. The brand’s signature aesthetic—bold yet minimal, classic yet innovative—has given it a timeless appeal. Kappa’s involvement in this collaboration ensures that the Fiorentina Fourth Kit embodies not just sporting excellence but also a cutting-edge streetwear sensibility.

The 2024-2025 Fiorentina Fourth Kit is a celebration of the lily, the enduring symbol of Florence. The jersey features a striking gradient of purple over a sleek black base, reflecting the mystique and elegance of the city at night. The iridescent logos and sponsors add a futuristic touch, ensuring that the kit stands out both on and off the pitch. The design seamlessly blends football heritage with high fashion, making it a must-have for fans and fashion connoisseurs alike.

The limited edition of 1,926 pieces pays homage to the year of Fiorentina’s founding, with each jersey arriving in an exclusive black box featuring iridescent detailing. For those seeking a more relaxed fit, the Kombat version offers a lifestyle-friendly alternative, making it perfect for everyday wear.

LuisaViaRoma, one of the world’s most prestigious luxury retailers, has stepped into the football world with this groundbreaking collaboration. The brand, known for curating the finest in high fashion, has embraced the spirit of Fiorentina and Kappa, bridging the gap between luxury and athleticism.

“We are thrilled to announce this collaboration, the first in the history of LuisaViaRoma with Fiorentina and Kappa, two iconic partners in the world of sport,” said LuisaViaRoma CEO Tommaso Maria Andorlini. “This project represents an important step for us and celebrates the unique bond between fashion and sport, two worlds that share creativity, passion, and dedication to excellence.”

Beyond the jersey, the collection includes matching shorts, socks, and an anthem jacket, all embodying the same sophisticated design ethos. The Fiorentina players will unveil the kit during their match against Genoa, marking the first official appearance of this exclusive collection. Fans can purchase the kit both in LuisaViaRoma stores and online, with prices ranging from 19 euros for socks to 150 euros for the jersey.

The Fiorentina x Kappa x LuisaViaRoma Fourth Kit is more than just a uniform—it’s a statement of identity, a blend of Florence’s rich artistic heritage and modern sportswear innovation. This collaboration captures the essence of football as a lifestyle, where the passion of the game meets the elegance of fashion. For Fiorentina supporters and style enthusiasts alike, this limited-edition release is an essential piece, embodying the club’s legacy and the timeless beauty of Florence.

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