adidas Originals is set to celebrate the legacy of Bob Marley, one of the most influential cultural figures of the 20th century, with the launch of the Bob Marley SL 72 sneaker. This release isn’t just another sneaker drop; it’s a fusion of music, sport, and style that taps into a rich history linking the worlds of football, reggae, and street fashion.
Originally designed for road running, the adidas Originals SL 72 has evolved into a versatile symbol of cultural expression. Over the decades, it has been embraced by trendsetters in music, sport, and fashion, with Bob Marley standing out as a true icon among them. With this tribute, adidas Originals not only highlights Marley’s enduring influence on culture but also his authentic connection to the brand, which has long been associated with the worlds of football and music.
The design of the Bob Marley SL 72 pays homage to Marley’s roots and his impact on reggae and ska culture. The sneaker’s black nylon upper, combined with suede and leather detailing, reflects a classic yet edgy aesthetic. An iconic Bob Marley tongue label, custom sock liners, and his signature in gold foil complete the design, making this shoe a fitting tribute to a legend whose music and message continue to resonate across generations.
adidas Originals has a deep-rooted connection to football culture that dates back to the 1970s and 1980s. During this era, the brand became synonymous with football terrace fashion, where fans embraced the brand’s sporty yet stylish designs. Adidas trainers, became a staple in the wardrobes of football supporters who were also heavily influenced by music trends, particularly the sounds of reggae, ska, and rocksteady.
These genres of music, originating from Jamaica, found a massive following among British football fans of that era. The rhythms of reggae and ska were not only the soundtrack to their lives but also a symbol of rebellion and unity. Bob Marley, who was an avid football fan himself, often expressed his love for the game, making this collaboration between his legacy and adidas Originals a natural fit. The fusion of football culture with reggae music became a powerful statement of identity, bringing people together in a celebration of sport, music, and style.
The 1970s and 1980s were a time when the lines between football culture and music began to blur. Reggae, ska, and rocksteady were not just genres; they were a way of life for many football fans. The steady beats of reggae, with its themes of social justice and unity, resonated deeply with the fans on the terraces. Songs by Bob Marley and other reggae artists became anthems in stadiums, setting the mood for match days and influencing the fashion choices of supporters.
Ajax fans adopted Bob Marley’s “Three Little Birds” as their unofficial anthem, a tradition that is thought to have began spontaneously in 2008 during a friendly match against Cardiff City. The connection was sparked when the song played over the stadium speakers, and the fans passionately sang along, embracing its uplifting message of hope and reassurance. Since then, “Three Little Birds” has become a beloved anthem at Ajax matches, symbolising unity and positivity among supporters. The song’s infectious chorus, “Don’t worry about a thing, ’cause every little thing is gonna be alright,” resonates deeply with the club’s spirit and has cemented its place in the hearts of Ajax fans worldwide.
With the Bob Marley SL 72 sneaker set to release on October 15th, available via adidas.com, Confirmed, and select retailers, this tribute cements the timeless connection between Bob Marley’s legacy, football culture, and the influential role of adidas Originals in shaping global street fashion. The sneaker isn’t just a product; it’s a symbol of a cultural movement that links the past with the present, uniting generations through sport, music, and style.
For more information about Bob Marley’s legacy and the Marley brand’s initiatives, visit bobmarley.com or follow @bobmarley on social media. To explore the adidas Originals collection and the new Bob Marley SL 72 sneaker, check out adidas.com.
Don’t miss out on Lower Block’s latest news, features and product drops. Subscribe to our newsletter below and give us a follow on Instagram, Facebook and X.
You may also like…