Manchester City Announces Multi-Year Partnership with Italian Fashion Brand C.P. Company
Manchester City has unveiled a new multi-year partnership with the esteemed Italian fashion brand, C.P. Company. This collaboration will celebrate the longstanding relationship between the city of Manchester and the Italian brand, which has been deeply rooted in football fandom since the 1980s.
Despite the 1,750 kilometers that separate Bologna and Manchester, both cities share a resilient spirit and a rich industrial heritage. United by a deep connection to music, they epitomize the dreams and aspirations of generations. Together, they honor the past while looking forward to the future, blending history, subculture, and passion seamlessly.
As part of this partnership, C.P. Company has been named the Official Style Fashionwear Partner for Manchester City’s men’s first team. The brand will design an exclusive range of fashionwear to be worn by the players, coaching staff, and executive management during UEFA Champions League away fixtures, as well as other select matches. Among the standout pieces is the iconic Goggle Jacket, which will feature a customised silhouette with co-branded lenses and embroidered logos. All garments will be reimagined in the signature colours of C.P. Company (Navy Blue) and Manchester City (Light Blue).
In addition to the fashionwear collaboration, C.P. Company will support Manchester City’s community outreach through the City in the Community’s (CITC) Healthy Goals program. This initiative will focus on renovating three community and school pitches throughout the duration of the partnership, underscoring a shared commitment to giving back to the community.
Kaitlyn Beale, Vice President of Global Partnership Sales at City Football Group, expressed her enthusiasm about the collaboration: “We’re pleased to announce a new partnership with C.P. Company today. Both Manchester City and the Italian brand play a key role in football culture in the UK and beyond, with passionate followers and a shared commitment to embracing new trends and innovation. We’re looking forward to working with C.P. Company over the coming seasons.”
Lorenzo Osti, President of C.P. Company and son of founder Massimo, echoed this sentiment, highlighting the synergy between the two entities: “Our partnership represents an exciting journey from Bologna to Manchester, where two visions, inspired by the same values, harmoniously merge. The aesthetic symbolism of the C.P. Company Goggle Jacket has become an icon for football fans, a project where sporting aspiration embraces and keeps its roots alive.”
The partnership promises to bring a unique blend of fashion and football culture to Manchester City, celebrating the spirit and heritage of both the club and C.P. Company.
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