Few brands capture contemporary terrace culture quite like Stone Island, and its latest collaboration with New Balance is another nod to that deep-rooted connection. The two giants of innovation are back with a fresh take on the New Balance Made, Made in USA 998, blending aesthetics with cutting-edge materials.
This time, Stone Island brings one of its most iconic fabrics into the mix—Raso Gommato. A staple of Stone Island’s ‘90s jackets, this military-inspired satin weave cotton, finished with a polyurethane coating, makes its way onto the sneaker in a rugged two-tone brown and grey. The pre-vintaged sole only adds to the lived-in look.
As expected, branding is subtle but effective. Co-branding on the tongue and heel tab is a given, while Stone Island’s legendary compass logo takes centre stage. Dropping on March 27th via select Stone Island stores and online, this is one for the collectors, the casuals, and anyone who appreciates the fusion of heritage and performance.
Stone Island, a name synonymous with innovation, quality, and distinct style, is an Italian luxury menswear brand that has left an indelible mark on the fashion world. Known for its unique fabric treatments and streetwear appeal, Stone Island has not only become a symbol of high fashion but also a cultural icon, particularly among football fans in the UK.
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